Office of the Executive Director

The Executive Director provides leadership and administers the overall operation of the BCIU in accordance with the policies of the BCIU Board of Directors, the laws of the Commonwealth of Pennsylvania, and the regulations of the State Board of Education to include working with the Board, staff, schools, and the community to develop effective and efficient programs and services. Working with the BCIU Leadership Team, the Executive Director provides strategic leadership, direction, and oversight toward the achievement of the BCIU goals, objectives, and mission.

The Executive Director serves as Superintendent of Record of the Berks Career & Technology Center and also chairs the Superintendents’ Advisory Committee, acts as liaison to district superintendents and school boards, works with local district personnel, represents the intermediate unit on community boards; and serves as liaison to the Pennsylvania Intermediate Unit executive directors, the Pennsylvania Department of Education, the State Legislature, higher education, and other professional and community organizations / partners.

Focus Areas

  • BCIU Board of Directors

  • Establish Organization Vision

  • Superintendents Advisory Committee (SAC)

  • Committee on Legislative Action (COLA)

  • Legislative Advocacy and Policy Development

  • Legislative Updates and Information Services to the BCIU Board and Superintendents

  • Superintendent / Administrative Searches

  • Coordination of Internal and External Communications

  • Board Policy and Procedure Development

  • Administration of Program of Services

  • BCIU Education Directory

  • BCIU Employee of the Month Program

  • Grant and Funding Development

  • Event Planning and Support

The BCIU Creative Team

An extension of the Executive Office, the BCIU’s Creative Team offers a wide range of solutions to fit the needs of the BCIU, as well as schools and businesses throughout Berks County. Whether it is one project or an ongoing campaign, the BCIU Creative Team is here to help!

Our goal is to provide effective, affordable, and high-quality marketing, communications, and design to our Berks County schools and community partners. We are experienced professionals who are client-focused and passionate about creative pieces that represent your school or brand and speak to your audience.

Creative Team Focus

  • Logo Design | Corporate Identity | Branding

  • Marketing Communications

  • Web Design

  • Annual Reports

  • Infographics | Illustration

  • Social Media Campaign Design

  • Brochures | Invitations | Postcard

  • Video Creation + Enhancement

  • Poster Design | Billboard Design

  • Photography | Photo Editing | Visual Design

  • Publication Design

  • PowerPoint and Keynote Presentation

  • Instructional and Training Materials

  • Press Releases

The BCIU Creative Team operates at the highest level of excellence, receiving awards and recognition from organizations such as PenSPRA: Excellence in Education Communication Awards, Graphic Design USA National Competition, PA School Public Relations Association, American In-house Design Award and more!

Executive Director
Dr. Jill Hackman

Contact Us

Working with the BCIU Creative Team is a joy. They endeavor to understand the needs of the client, and enhance the original concept to captivate the attention of the target audience. The Team goes above and beyond to ensure that the client is completely satisfied. I wouldn’t work with anyone else.

Dr. Richard Mextorf  

   Superintendent, Hamburg Area School District